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+ Brand Identity 
+ Packaging 



Catalyst Creative 

Live brief set by Catalyst creative studio with the task to design a new brand identity inspired by a character from a Warner Bros franchise. 

I designed a floral extract hair dye set ignited by the character Rose Weil from the franchise Oceans 8, intending to express her creativity and eccentricity with her sophisticated and high-fashion demeanour, encouraging freedom and expressiveness.

The name Bezarre stems from the slogan ‘Be Bizarre’ which is the dominating theme of the brand personality, this can be seen through the contrasting dynamic styles of the sophisticated typeface along with the illustrative visuals of the flowers.

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